Body Positive Movement In USA

What is the body positive movement and where did it originate? A look into origins, trends and the future of the Body Positive Movement in US.

What is the body positive movement and where did it originate? A look into origins, trends and the future of the Body Positive Movement and its implications to overall health in America.

Body Positive Movement

The term “Body Positive Movement” has been seen around the world in many forms and has grown in popularity recently.  According to The Body Positive, the Body Positive Movement is “a way of living that gives you permission to love, care for, and take pleasure in your body throughout your lifespan. Struggles will inevitably occur, especially during times of transition or imbalance.” Practicing true body positivity, “allows you to find what you need to live with as much self-love and balanced self-care as possible. Experiences of conflict and suffering become opportunities to learn what is required to further your growth so you can find greater contentment and peace.”  The main goal behind the movement in recent years has been to promote and celebrate bodies of all shapes and sizes, and to condemn “fat-shaming” or any behaviors that would insult or put-down a person simply because they are overweight.  But many people who follow and promote this movement say it goes beyond weight and size, it also recognizes that judgements are made based on race, gender, sexuality and disability.  

The body positive movement dates back to the 1960s to a similar movement called the Fat Acceptance Movement.  Fat acceptance “focuses on ending the culture of fat-shaming and discrimination against people based upon their size or body weight. The National Association to Advance Fat Acceptance was first established in 1969 and continues to work to change how people talk about weight”.  Throughout the following decades the movement has maintained an ebb and flow of popularity, building in the 1990s with the coined term “body positive” in 1996 and creation of the website by a psychotherapist who had gone through treatment for her own eating disorder and wanted to help others with similar challenges by offering information and resources.  In the more recent years, body positive has grown exponentially, thanks to social media such as instagram and facebook and the marketing campaigns of large companies like Dove, Aerie and Victoria’s Secret.  Many large magazine companies have also begun campaigns to stop airbrushing models and publishing more body type varieties in their photos and publications.  

While the body positive movement has good intentions, some critics say that it has some potentially unhealthy outcomes in the general obese population.  According to Newsweek, wider plus-size acceptance might encourage unhealthy eating habits and more weight gain amongst those who are already obese or morbidly obese.  Many overweight individuals tend to underestimate how much they actually weigh, and “people who misperceived how much they weighed were 85% less likely to attempt to lose weight than those who recognized their weight status.  People of lower levels of education and income, two primary determinants of health, were more likely to underestimate their weight and less likely to lose weight as a result. Minority groups were also more likely to underestimate their size”.  As of 2020, a new government report posted in webmd shows that more than 40% of people in the United States are obese, and almost 1 in 10 is severely obese.  With numbers this high, it is understandable for critics of the body positive movement to be concerned.  

Overall, the concepts and meaning behind the body positive movement are well based in good intentions.  Encouraging people to love themselves and discouraging shame creates uplifting messages and support for those feeling discouraged.  With some recent statistics on the prevalence of obesity in America, it can be recommended to proceed with caution and maintain a level of common sense when it comes to overall health.  Encouraging healthy eating habits and physical activity can still be maintained while also promoting an overall sense of body positivity and self-worth.

A Breakdown of the Body Positive Movement

A look into to Body Positive Movement and why it’s become so popular, and how it fits into your weight loss program.

A look into the Body Positive Movement, why it’s become so popular, and how it fits into your weight loss program

A Breakdown of the Body Positive Movement

Body Positive Movement is a trend that’s gained a lot of momentum lately, but where did it come from? Is it a new concept?  According to Wikipedia, “Body positivity is a social movement initially created to empower and shed light on plus size women and men, while challenging the ways in which society presents and views the physical body. The movement advocates the acceptance of all bodies regardless of physical ability, size, gender, race, or appearance”(  The concept of body acceptance isn’t brand new, it has roots as far back as the 1850s-1890s in the Victorian Dress Reform Movement.  The concept behind that movement was attempting to put an end to women having to modify their waistlines through corsets.  In more recent history, the Fat Acceptance Movement began gaining momentum in the 1960s, and The National Association to Advance Fat Acceptance was first established in 1969 and continues to work to change how people talk about weight.  This movement is designed to put an end to the idea of “fat-shaming” and making overweight or obese people feel guilty for their weight.  

Currently, Body Positive is a term used all over social media, in ad campaigns such as Dove, Aerie and Victoria’s Secret, and even in the featuring of more overweight models in magazines.  The popularity of the movement has led many clothing companies such as Lululemon and Fabletics to use a variety of sizes in the models wearing their clothing.  But there is some controversy involving the movement.  Some health experts, trainers and others in the health and fitness industry claim that this encourages people to continue living an unhealthy life with long term consequences.  Some fear that those who are overweight or obese could use it as an “excuse” to not attempt a weight loss program or try to get healthy.  Although the main concept behind Body Positivity is an affirming message of acceptance, self love and respecting others no matter how they look, like most things it can be taken too far.

So what does that mean to you and me? According to Jenn Ryan, SureFiz Trainer and Health Coach, you should take the positives out of the movement but not take it too far.  “The Body Positive movement has so many good qualities.  The message of self-care, self-acceptance and respect for others at all sizes should be universally practiced in our culture.  But if someone is going to use it as an excuse to stay sedentary, eat whatever unhealthy foods they want and generally ignore diet advice, then I would say they are taking it too far”.   Many people already struggle with adhering to a diet and exercise plan for weight loss, so adding in a movement encouraging people to stay unhealthy could be taking away from people reaching their health goals.  

In general, she suggests that to maintain a healthy lifestyle and reach your fitness goals, you should set a goal for yourself, work at eating healthy, whole foods with lots of fruits, vegetables, whole grains and lean proteins.  Cutting back on processed foods, sugars, tobacco, alcohol and soda will not only lend itself to a healthy weight but will also help other functions of the body-heart health, lung health and overall longevity of life.   At SureFiz, we offer a comprehensive program that will not only track your weight, body fat, muscle progress and more, but also give you the tips and help you need to reach your goals and live a complete, healthy life at any size that is healthy for you!